Impact | Screener™
Concept and Adcept Screening
Easily identify the strongest concepts or adcepts with our marketplace proven screener tool. Find out which are worthy of further development and how to optimize for maximum effect in-market.
TouchPoint*Pulse Lite™
Ad Copy Testing
A quick version of MSW Research’s sales-validated TouchPoint advertising effectiveness testing product. Pulse Lite provides just the essential decision criteria metrics which allow you to make media deployment decisions with confidence.
TouchPoint*Pulse™
Ad Copy Testing
A fully automated version of MSW Research’s sales-validated TouchPoint advertising effectiveness testing product. Pulse provides the metrics essential for making media deployment decisions as well as an array of diagnostics to fine-tune your ads.
Brand Strength
Monitor™
Brand Equity Tracking
Receive unparalleled insight into a category at a point in time, pre-post campaign or as an ongoing tracker. The Brand Strength Monitor provides a comprehensive view of category dynamics, anchored by CCPreference – the ONLY independently validated measure of brand value.
Advertising Performance
Monitor™
Advertising Tracking
In-market, real time, brand lift measurement designed to answer the strategic question of how much specific creative drives ROI for specific marketing channels.
Coming Soon
Key Benefits
Easy
Set up a survey in just a few minutes.
Fast
Have results in 24 hours (in most cases). Faster results mean faster insights.
Affordable
Less expensive than every other comparable online option available.
Best in Class
The most trusted and accurate methodologies available anywhere; online DIY or full service.
Customizable
Preset survey templates that still allow customization based on your specific needs and objectives.
Automated Dashboard
Beautifully designed automated dashboard that allows you to easily share results.
DIY or DIFY
Do It Yourself or We Do It For You – same price.
Customer Service
Contact us at hello@insightrabbit.com or at 516-394-6092 to speak to one of our experienced researchers.
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